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Topic: "customer-segmentation-analysis"

AbhishekGit-hash/Data-Analytics-Customer-Segmentation

In this project, a RFM model is implemented to relate to customers in each segment. Assessed the Data Quality, performed EDA using Python and created Dashboard using Tableau.

Language: Jupyter Notebook - Size: 42.3 MB - Last synced at: over 1 year ago - Pushed at: about 4 years ago - Stars: 26 - Forks: 11

Pegah-Ardehkhani/Customer-Segmentation

Customer Personality Analysis Using Clustering

Language: Jupyter Notebook - Size: 1.92 MB - Last synced at: 30 days ago - Pushed at: 5 months ago - Stars: 22 - Forks: 5

pouyaardehkhani/FinancialAnalysis

This notebook provides some skills to perform financial analysis on economical data.

Language: Jupyter Notebook - Size: 29.8 MB - Last synced at: almost 2 years ago - Pushed at: about 3 years ago - Stars: 10 - Forks: 7

jjone36/Cohort

Customer Segmentation Anaylsis

Language: Jupyter Notebook - Size: 22.5 MB - Last synced at: about 2 years ago - Pushed at: almost 6 years ago - Stars: 9 - Forks: 5

Jen-uis/Customer-Segmentation-Analysis

This repository contains materials for the Spring 2024 STAT 208 class, specifically for Team 8. All materials are the property of Team 8, University of California, Riverside, A. Gary Anderson School of Management. Thank you for viewing our repository.

Language: HTML - Size: 1.07 MB - Last synced at: about 1 year ago - Pushed at: about 1 year ago - Stars: 4 - Forks: 0

Arkantos-13/RFM_Customer_Segmentation_Analysis

RFM (Recency, Frequency, Monetary) analysis is a proven marketing model for behaviour based customer segmentation. It groups customers based on their transaction history in other terms– how recently (R), how often (F) and how much (M) did they buy.

Language: Jupyter Notebook - Size: 469 KB - Last synced at: over 1 year ago - Pushed at: over 3 years ago - Stars: 4 - Forks: 0

nano-bot01/Customer-Segmentation-using-Clustering-

Customer Segmentation using Clustering (Machine Learning)

Language: Jupyter Notebook - Size: 535 KB - Last synced at: about 1 month ago - Pushed at: about 2 years ago - Stars: 3 - Forks: 1

kshitizrohilla/mall-customer-segmentation-using-k-means-clustering-algorithm

This project aims to perform customer segmentation on a Mall customer dataset using the K-Means clustering algorithm. The goal of this project is to cluster the customers based on their purchasing behavior and demographic characteristics.

Language: Jupyter Notebook - Size: 328 KB - Last synced at: about 2 months ago - Pushed at: about 2 years ago - Stars: 2 - Forks: 0

bellamartirosyan/Customer-Segmentation-for-Mall

The goal of the project is to group consumers into clusters using the elbow approach. The project also includes scatter plots to show the relationships between the variables and dataset's columns.

Language: Jupyter Notebook - Size: 870 KB - Last synced at: 7 days ago - Pushed at: over 2 years ago - Stars: 2 - Forks: 0

Ashutosh-Singh15/RFM-analysis

Customer Segmentaton using RFM analysis

Language: Jupyter Notebook - Size: 21.7 MB - Last synced at: about 2 years ago - Pushed at: almost 3 years ago - Stars: 2 - Forks: 0

jeffrey125/Mall-Customer-Segmentation

A dataset of Customer Profile going into a Mall Reference: https://www.kaggle.com/vjchoudhary7/customer-segmentation-tutorial-in-python

Language: Jupyter Notebook - Size: 518 KB - Last synced at: 2 months ago - Pushed at: almost 3 years ago - Stars: 2 - Forks: 1

rconfa/machine-learning-customer-segmentation

This is a project for the course "Machine Learning" - Master's degree in Data Science, University Milano-Bicocca

Size: 560 KB - Last synced at: over 1 year ago - Pushed at: over 3 years ago - Stars: 2 - Forks: 0

coletangsy/Customer-Analysis-Online-Retails

This project focus on customer analysis and segmentation. Which help to generate specific marketing strategies targeting different groups. RFM Analysis, Cohort Analysis, and K-means Clusters were conducted on a UK-based online retail transaction dataset with 1,067,371 rows of records hosted on the UCI Machine Learning Repository.

Language: Jupyter Notebook - Size: 70 MB - Last synced at: about 1 year ago - Pushed at: over 3 years ago - Stars: 2 - Forks: 6

shsarv/Customer-segmentation

Prediction and finding the clusters of potential customers of the mall using k-means Clustering.

Language: Jupyter Notebook - Size: 233 KB - Last synced at: about 2 years ago - Pushed at: over 4 years ago - Stars: 2 - Forks: 0

geekquad/Customer-Segments

Analyzing a dataset containing data on various customers' annual spending amounts of diverse product categories for internal structure. Doing so would equip the distributor with insight into how to best structure their delivery service to meet the needs of each customer.

Language: Jupyter Notebook - Size: 4.92 MB - Last synced at: 3 months ago - Pushed at: almost 5 years ago - Stars: 2 - Forks: 0

ferserna95/analysis-of-different-databases-

project: (Customer Personality Analysis for Marketing Optimization); database: (Customer Segmentation: Clustering)

Language: Jupyter Notebook - Size: 403 KB - Last synced at: 6 months ago - Pushed at: 7 months ago - Stars: 1 - Forks: 0

harmanveer-2546/Supply-Chain

Supply chain analytics is a valuable part of data-driven decision-making in various industries such as manufacturing, retail, healthcare, and logistics. It is the process of collecting, analyzing and interpreting data related to the movement of products and services from suppliers to customers.

Language: Jupyter Notebook - Size: 932 KB - Last synced at: 3 months ago - Pushed at: 10 months ago - Stars: 1 - Forks: 0

aifenaike/Market-Basket-Analysis-InstaCart-Orders

Can we use association mining and machine learning to understand groceries purchase? Can we predict products that a user will buy again, try for the first time or add to cart next during a session? Can we segment our customer base into several cohorts based on their preferred products and purchase behaviour?

Language: Jupyter Notebook - Size: 13.5 MB - Last synced at: about 2 years ago - Pushed at: over 2 years ago - Stars: 1 - Forks: 0

Senan25/RFM_Analysis_Customer_Segmentation

It is highly related to the Customer Segmentation problem, so with RFM Analysis itself as well

Language: Jupyter Notebook - Size: 527 KB - Last synced at: 6 months ago - Pushed at: over 3 years ago - Stars: 1 - Forks: 0

teyang-lau/Chips_Customer_Segmentation

Conducted customer sales segmentation and affinity analysis on chip sales to identify groups to target for advertisements and promotions.

Language: Python - Size: 4.26 MB - Last synced at: about 2 years ago - Pushed at: over 4 years ago - Stars: 1 - Forks: 2

husskhosravi/AdventureWorks-sales-dashboard

A complete Power BI dashboard

Size: 1.27 MB - Last synced at: 21 days ago - Pushed at: 21 days ago - Stars: 0 - Forks: 0

ShivaNeuralNet/-Airline-Passenger-Satisfaction-Unsupervised-Learning-Project

Unsupervised learning project to cluster airline passengers based on satisfaction using KMeans and PCA. Includes feature engineering, visualization, and cluster evaluation.

Language: Jupyter Notebook - Size: 993 KB - Last synced at: 9 days ago - Pushed at: about 2 months ago - Stars: 0 - Forks: 0

Tolumie/RFM-Marketing-Analysis

This project focuses on RFM (Recency, Frequency, and Monetary) Analysis, a powerful customer segmentation technique used in marketing and business analytics. The analysis helps businesses identify their most valuable customers, potential loyalists, at-risk customers, and churned users.

Language: Jupyter Notebook - Size: 78.1 KB - Last synced at: 2 months ago - Pushed at: 3 months ago - Stars: 0 - Forks: 0

farzeenshahid/Exploratory-Data-Analysis-on-Customer-segmentation-Dataset

This project performs Exploratory Data Analysis (EDA) on a customer segmentation dataset to uncover insights into customer demographics, spending behaviors, and transaction patterns. The goal is to guide targeted marketing strategies by identifying key customer segments.

Language: Jupyter Notebook - Size: 4.04 MB - Last synced at: 4 months ago - Pushed at: 4 months ago - Stars: 0 - Forks: 0

mahikshith/User-retention-Segementation-Analysis-for-a-product-based-company

Cohort Analysis + Revenue growth Analysis + Customer segmentation for Target Marketing + User retention

Language: Jupyter Notebook - Size: 4.1 MB - Last synced at: about 2 months ago - Pushed at: 6 months ago - Stars: 0 - Forks: 0

chaitanyasai-2021/Optimizing-Customer-Segmentation-in-Online-Retail

This project analyzes customer behavior in online retail using cohort analysis, **Recency, Frequency, Monetary (RFM)** metrics, and K-means clustering to segment customers. It identifies key groups like Best, At-Risk, and Average Customers, offering strategies to enhance engagement and drive loyalty.

Language: Jupyter Notebook - Size: 0 Bytes - Last synced at: 6 months ago - Pushed at: 6 months ago - Stars: 0 - Forks: 0

Rubina-Bansal/KPMG-Marketing-Analysis

Helped their client optimize their marketing strategy by recommending high-value customers.

Language: Jupyter Notebook - Size: 4.5 MB - Last synced at: 6 months ago - Pushed at: 6 months ago - Stars: 0 - Forks: 0

vaishali071017/Buy-Now-Pay-Later-Research-case-study

The growth of BNPL services and assess their impact on consumer spending habits and credit risk in the fintech sector

Size: 721 KB - Last synced at: 9 months ago - Pushed at: 9 months ago - Stars: 0 - Forks: 0

Honey28Git/Customer-Segmentation-EDA

The Following is a practice on Data Visualization Project using Python. This Dataset is taken from Kaggle.com.

Language: Jupyter Notebook - Size: 4.16 MB - Last synced at: about 1 year ago - Pushed at: about 1 year ago - Stars: 0 - Forks: 0

deepakb41/KPMG-Job-Simulation-Forage

Data Analytics virtual internship programme by KPMG AU on Forage.

Language: Jupyter Notebook - Size: 3.66 MB - Last synced at: about 1 year ago - Pushed at: about 1 year ago - Stars: 0 - Forks: 0

VishalKrish70/Data-Analytics-Customer-Segmentation

In this project, a RFM model is implemented to relate to customers in each segment. Assessed the Data Quality, performed EDA using Python and created Dashboard using Tableau.

Language: Jupyter Notebook - Size: 4.47 MB - Last synced at: over 1 year ago - Pushed at: over 1 year ago - Stars: 0 - Forks: 0

Hannahnv/Customer-Transaction-Analysis

Analyzing retail sales data to craft targeted marketing, elevate customer experiences, and forecast future sales.

Language: Jupyter Notebook - Size: 5.37 MB - Last synced at: over 1 year ago - Pushed at: over 1 year ago - Stars: 0 - Forks: 0

tieugem1997/CustomerSegmentation_Streamlit

A Streamlit App for Customer Segmentation Project using Kmeans Clustering (Best Choice)

Language: Jupyter Notebook - Size: 10.5 MB - Last synced at: over 1 year ago - Pushed at: over 1 year ago - Stars: 0 - Forks: 0

AImmanuel/Customer-Segmentation-using-PowerBI

Customer segmentation using Python and PowerBI

Language: Jupyter Notebook - Size: 2.87 MB - Last synced at: almost 2 years ago - Pushed at: almost 2 years ago - Stars: 0 - Forks: 0

TalhaFarook/SegmentWise

SegmentWise: Unveiling Customer Insights for Exploratory Data Analysis (EDA) and Customer Segmentation

Language: Python - Size: 47.9 KB - Last synced at: almost 2 years ago - Pushed at: almost 2 years ago - Stars: 0 - Forks: 0

dikshashub/Customer-Segmentation-analysis

In this project, a RFM model is implemented to relate to customers in each segment. Assessed the Data Quality, performed EDA using Python .

Language: Jupyter Notebook - Size: 4.32 MB - Last synced at: almost 2 years ago - Pushed at: almost 2 years ago - Stars: 0 - Forks: 0

Zitzewiz/Customer-Segmentation-Challenge

The idea of this challenge was to cluster customers based on a given dataset to align the marketing efforts. Four customer groups were characterized based on income, buying power, credit score, and other criteria

Language: Jupyter Notebook - Size: 3.79 MB - Last synced at: almost 2 years ago - Pushed at: almost 2 years ago - Stars: 0 - Forks: 0

Sofxley/customer-segmentation

Identification and characterization of the main groups of mall customers in order to gain a deeper understanding of their needs, preferences, and behaviors.

Language: Jupyter Notebook - Size: 8.3 MB - Last synced at: almost 2 years ago - Pushed at: almost 2 years ago - Stars: 0 - Forks: 0

Sanchariii/Customer_Profiling

This project helps any company or market to target their desired customers or clients by clustering people according to their needs, behaviour and preferences so that they could improve their overall business performance.

Language: Jupyter Notebook - Size: 114 KB - Last synced at: 3 months ago - Pushed at: almost 2 years ago - Stars: 0 - Forks: 0

melisnv/churn-ml-capstone-project

Data Scientist Bootcamp capstone project

Language: Jupyter Notebook - Size: 9.61 MB - Last synced at: about 2 years ago - Pushed at: over 2 years ago - Stars: 0 - Forks: 1

tknishh/Customer-Segmentation-Bank-dataset

EDA and comparisons of various on Bank customer data using pycaret

Language: Jupyter Notebook - Size: 184 KB - Last synced at: 2 months ago - Pushed at: over 2 years ago - Stars: 0 - Forks: 0

CasperJaa/Analysing-e-commerce-book-sales

E-commerce site data preparation and sales analysis to answer customer profile and sales questions

Language: Jupyter Notebook - Size: 13.4 MB - Last synced at: over 1 year ago - Pushed at: over 2 years ago - Stars: 0 - Forks: 0

solapade/customersegmentation

The purpose of this project was to perform customer segmentation on mall customers using sklearn Kmeans algorithm. Exploratory data analysis was first performed on the dataset to understand the data. Silhouette analysis was then used to determine the best number of clusters using age, annual income and spending score assigned to customers based on spending habit.

Language: Jupyter Notebook - Size: 1.94 MB - Last synced at: about 2 years ago - Pushed at: almost 3 years ago - Stars: 0 - Forks: 0

ManinderpreetPuri/Customer-Segmentation-and-Profiling

Customer segmentation is a pivotal task for business analytics. Customer segmentation is the process of splitting customers into different groups with similar characteristics for potential business value proposition. Many companies find that segmenting their customers enable them to communicate, engage with their customers more effectively. Future Bank is conducting an analysis on the existing customer profiles and the marketing campaign data to identify the target customers who are mostly likely to subscribe long-term deposits. As a member of the data analytics team, I am tasked to analyse historical data and develop predictive models for marketing purposes. I have used SAS Enterprise Miner and Rstudio to perform the analysis.

Size: 12.2 MB - Last synced at: over 1 year ago - Pushed at: almost 3 years ago - Stars: 0 - Forks: 0

gabrielhpr/InstacartClustering

Customer segmentation in Instacart. K-means, RFM Analysis.

Language: Jupyter Notebook - Size: 1.64 MB - Last synced at: over 1 year ago - Pushed at: about 4 years ago - Stars: 0 - Forks: 0

baoh13/ml-capstone

Customer Segmentation Report for Arvato Financial Services. Analyzing demographics data for customers of a mail-order sales company in Germany and identifying most suitable parts of general population whom are most likely to be converted to customers through marketing campaigns.

Language: Jupyter Notebook - Size: 713 KB - Last synced at: about 2 years ago - Pushed at: almost 5 years ago - Stars: 0 - Forks: 0

karolrives/Arvato-Project

Identifies the parts of the Germany population that best describe the core customer base of the Arvato company. Uses a supervised model to predict which individuals are most likely to convert into becoming customers for the company.

Language: Jupyter Notebook - Size: 10.9 MB - Last synced at: about 2 years ago - Pushed at: almost 6 years ago - Stars: 0 - Forks: 0

Related Topics
customer-segmentation 16 python 11 rfm-analysis 10 data-visualization 9 clustering 8 data-analysis 7 exploratory-data-analysis 7 machine-learning 6 kmeans-clustering 5 k-means-clustering 5 eda 4 data-science 4 clustering-algorithm 4 business-analytics 4 jupyter-notebook 4 marketing-analytics 4 visualization 3 customer-segments 3 data-insights 3 segmenting-customers 3 data-quality-assessment 3 dashboard 3 unsupervised-machine-learning 3 segmentation 3 kaggle 2 marketing 2 clustering-methods 2 kmeans 2 customer-profiling 2 cluster 2 data-analysis-python 2 business-intelligence 2 power-bi 2 numpy 2 supervised-machine-learning 2 python3 2 tableau 2 cohort-analysis 2 customer-analysis 2 pandas 2 sales-analysis 2 seaborn 2 data-cleaning 2 time-series-analysis 2 python-eda 1 rfm 1 python-data-analysis 1 marketing-analysis 1 gmm-clustering 1 university-of-california-riverside 1 data 1 stock 1 stock-data-visualization 1 stock-market 1 customer-retention-analysis 1 k-means-clustering-model 1 k-means-clustering-segmentation 1 k-means-clustering-sklearn 1 mall-customer-segmentation 1 kernelpca 1 pca 1 unsupervised-learning 1 revenue-analysis 1 user-retention 1 marketingdata 1 project-repository 1 python-3 1 team-project 1 data-driven-decisions 1 ecommerce 1 ankit-nainwal 1 k-means 1 k-means-implementation-in-python 1 machine-learning-algorithms 1 ml 1 ml-models 1 nano-bot01 1 elbow-curves 1 heatmap 1 geospatial-analysis 1 kpi-analysis 1 powerbi 1 product-performance-monitoring 1 sales-dashboard-visualization 1 bank-churning-model 1 pycaret 1 ggplot2 1 performance-evaluation 1 predictive-analytics-for-business 1 risk-assessment 1 statistical-analysis 1 supply-chain 1 tidyverse 1 trend-analysis 1 business-acumen 1 buy-now-pay-later 1 credit-risk-analysis 1 reporting 1 data-visualization-python 1 predictive-modeling 1