GitHub topics: ad-click-prediction
cr21/Ad-Click-Prediction-For-Search
High-Level Design Discussion On Ad Click Prediction for Search
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Thee-Unruly/Ad_Click_Purchase_Prediction
Ad Click Prediction In this exercise we will build a simple logistic regression model using the [Ad Click prediction dataset]. We will work with some demographic data to predict whether a user purchased something after clicking on an ad or not.
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farrellwahyudi/Predicting-Ad-Clicks-Classification-by-Using-Machine-Learning
In this project I used ML modeling and data analysis to predict ad clicks and significantly improve ad campaign performance, resulting in a 43.3% increase in profits. The selected model was Logistic Regression. The insights provided recommendations for personalized content, age-targeted ads, and income-level targeting, enhancing marketing strategy.
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